eSports is a real industry that is growing globally and has phenomenal opportunities of investment. It is a global industry where you can find skilled video gamers who are competitively playing a variety of video games. As per a research conducted by Betting24, more than 380 million people watch eSports both online and in person.
What is eSports?
Short for Electronic Sports, it is an online gaming platform where multi-players can competitively play against each other. The experience watching an eSports is similar to that of watching a professional sporting event, the only difference is that instead of watching a physical event, the spectators watch the sports in form of a video game in a virtual environment.
Why to Invest in eSports?
In the current era, it is regarded as the premium time to invest in the eSports, still, many investors have ambiguity and find it challenging to navigate due to its complexity. The eSports comes with a vast range of investment opportunities and have flexible monetization strategies for the massive audience. Below are the top 5 reasons why investing in eSports is fruitful.
Currently, the video game market has hit the bar of USD 1.1 billion as per 2019 statistics and the eSports market is growing rapidly within the space. The global eSports market is expected to cross USD 3 Billion by the end of 2025. This phenomenal upsurge indicates the exceptional opportunity this niche holds.
From the last year, the eSports market has risen 12.3% in 2019 as compared to 2018 making the growth of USD 443 million in just a year. It is expected that if the growth remains the same then by 2020 the industry will leap to 600 million growth. As per the statistics, by the end of 2020, the market will grow from USD 1.1 billion (i.e. in 2019) to USD 1.6 billion. A total of USD 5 billion is projected growth for the eSports market in the near future, in a period of 8 years. Hence leaves no doubt that the market reserves high growth opportunities.
High User Engagement
There is a massive amount of people who are spending multiple hours a day watching video games. As per a survey, gamers spending at least 6 hours a week on average while being engaged with a game. There is no doubt that this is an impressive average and indicates that the niche has the potential to engage the users genuinely.
Under Monetized Users
The traditional sports leagues for example basketball, monetize fans for about USD 15 per person, whereas, when it comes to eSports, currently it monetizes at USD 2.83 per person. Well, this is an opportunity that needs to be tapped.
eSports is all about having an internet connection that ensures connection to any game or event in the blink of an eye. There lies no boundaries, restrictions and obligations.
In a Nut Shell
Hence, investing in eSports is a great opportunity because it is enormous, has a high growth market, has intense user engagement and can monetize to thousands.